Global Tour Operator Selects DataFlux to Direct Global Data Governance Strategy

Release date: 3/16/2009

The Leading Travel Companies use DataFlux technology to reduce costs and improve competitive advantage

WINDSOR, U.K. (March 16, 2009) — DataFlux, a leading provider of data quality and data integration solutions, today announced that The Leading Travel Companies (TLTC), the international tour operator with brands including Trafalgar Tours, Insight Vacations, Contiki Holidays and Uniworld Boutique River Cruise Collection, has selected DataFlux technology to support the company’s forward-thinking data governance strategy. TLTC chose DataFlux technology to create real-time data quality processes designed to increase operational efficiency and reduce IT maintenance costs.

TLTC will use DataFlux technology to migrate data from several legacy systems within its niche brands in disparate geographical regions into one single consolidated database that will be accessible by each of these brands. With data being captured from various sources, this data governance project will provide real-time information about its customer base to each brand.

Leon Koutsovasilis, chief technology officer of TLTC, said: “For our business to achieve its maximum potential, it is essential that we have the ability to offer customers the right services based on intelligently organised, up-to-date information. Internally, we must assure that this service delivery is supported by fully integrated and streamlined systems that we know we can trust.” He continued: “TLTC is evolving from a reactive to a proactive data strategy. By applying real-time data quality business rules at the point of data entry, TLTC can ensure a high standard of accuracy and validation.”

Colin Rickard, EMEA managing director at DataFlux, said: “We’re delighted to see TLTC join the small, but growing, number of enterprises that take a proactive approach to data management. This project clearly demonstrates that data managed as a strategic asset provides the ability to both retain customers and cut costs – both critical objectives in the current financial environment.”

About The Leading Travel Companies
The Leading Travel Companies is a collection of quality international travel and tourism companies offering an extensive selection of holiday options across the globe. Catering to all travel styles and budgets, the portfolio includes world-leading escorted touring; premier independent holiday companies; luxury hotels and many other leisure options. All members of this group offer superior quality, value for money and the highest levels of service with products spanning Europe and the UK, the Americas, Asia, India, Africa, the Eastern Mediterranean and Oceania. To learn more about The Leading Travel Companies, visit www.tltc.com.